The Striata Channel Program
The Striata Channel Program aims to combine Striata's expertise in the field of electronic billing, marketing communication and electronic communication management with our Channel Partner's integration capabilities and synergistic product and service offerings. The Program looks to leverage the Channel Partner's existing business relationships within their client base, as well as taking advantage of their specific skill sets and industry expertise to be able to provide flexible and comprehensive solutions to prospective companies.
The Striata Channel Program is based on a multi-level distribution structure to make allowance for the different levels of business relationships that Striata may have with its partners. In so doing, the Striata Channel Program is able to match the often-varied business approaches of its partners.
Striata has identified Resellers, Development Partners and Referrers as the three main categories of Channel Partners:
Resellers:
Resellers are companies whose clients can benefit from using Striata’s Application Platform for multi-channel messaging solutions. They may or may not have complementary product offerings, but do have a very strong sales culture. The Reseller’s market and resell the Striata product range within local markets, to provide enhanced capabilities and services to their clients.
Development Partner:
Development Partner’s are companies with a complementary product offering or strategy, whose offerings can be enhanced by leveraging Striata’s products and expertise.
Referral Partner:
Referral Partner’s are companies or individuals with an extensive network of close relationships in the industries to which we are marketing the Striata Application Platform.
Striata understands that the Channel Partner’s provide a valuable route to market and as such has created a highly rewarding Channel Program. The Program will allow Striata to continue to focus its attention on developing and improving its software solutions, whilst at the same time offering motivation, support and training for its Channel Partners.
This support and guidance focuses predominately on sales cycle and technical support issues. The sales cycle involves providing sales documentation, sales presentations, product training, pricing guidance, and product specialists to assist in sales, whereas technical support includes the provision of technical documentation, online support, technical training, free software upgrades and telephonic support.
To receive more information on Striata's Channel Program, please complete the Channel Program Application Form…
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Why choose Striata?
Flexible
Configurable
Multi-channel
Cross platform
Levels of control
Extensive reporting
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